MEDIA RELEASE: The New Agenda Gears Up for 2012 Election with “Sexism Ed”

September 16, 2010 by

The following media release is being sent out today to announce our video series, Searching for Sexism.

MEDIA RELEASE
September 16, 2010
media@thenewagenda.net

The New Agenda Gears Up for 2012 Election with “Sexism Ed”

The New Agenda, a non-partisan national movement advocating for women, today launches a video series:  Searching for Sexism.  The New Agenda believes the 2012 presidential race will include at least two women candidates.  Women candidates also running in House and Senate races could deliver a significant shift in power.

The New Agenda hopes “Sexism Ed” will raise awareness and create a more even playing field for women candidates of all political parties.

For two years, The New Agenda and its national members have been speaking out when sexism occurs; but, The New Agenda acknowledges that speaking out alone will not be eradicate sexism.

The New Agenda’s President Amy Siskind said:  “Today we take action on a second front.  Sexism Ed is about changing culture by encouraging discussions about what sexism is and why it hurts our country. ”

Siskind lamented:  “We have our work cut out for us.”  Highlights from Searching for Sexism: Episode 1:

  • More than half could not define sexism;
  • 1 in 3 thought some women deserve sexist treatment.

Siskind added:  “How can we hope to eradicate sexism when half our country doesn’t understand what it is?  Our hope in launching Searching for Sexism is to deliver the notion of sexism in a digestible form which will lead to discussions around water coolers, kitchen tables, board rooms, and election war rooms.”

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